Why Not Now! Podcast S1E6 with Lindsay Kane: ADHD, Ambition & Finding the Confidence to Back Yourself

Lindsay Kane: ADHD, Ambition & Finding the Confidence to Back Yourself

What if confidence comes after you take the leap?

This week on WHY NOT NOW!, Emma Elston MBE and Chloe Everton sit down with entrepreneur, Jolt CEO and Yes Club founder Lindsay Kane for a funny, honest conversation about ambition, motherhood, identity and doing things before you feel ready.

From false eyelashes and property to health supplements, Lindsay shares how spotting unmet needs has shaped her businesses, why failure is part of the process, and how ADHD medication has helped her organise her constant stream of ideas.

She opens up about postnatal depression, therapy and the pressure to feel grateful when you’re struggling. She also explains how becoming a mother inspired Jolt, whose first product sold out within 24 hours.

Along the way, they discuss rediscovering creativity, the messages we teach our daughters and why women should support one another. There’s also a Berlin club story and Lindsay’s first solo rave — a reminder that you don’t always need someone else to say yes before you go.

In this episode

• Living with ADHD while building businesses.

• Spotting opportunities and learning from ventures that didn’t go to plan.

• Motherhood, identity and the inspiration behind Jolt.

• Postnatal depression and making space for difficult emotions.

• Rediscovering art, creativity and play.

• Therapy, intuition and a lesson in “tree wisdom”.

• Building confidence through action.

• Letting go of other people’s opinions.

• Disney princesses and the messages we pass on to our daughters.

• Women supporting women.

• Going to a rave alone and finding freedom in your own company.

Episode chapters

00:00 – Welcome and introduction to Lindsay Kane
01:26 – Seeing business opportunities everywhere
01:45 – ADHD diagnosis and a constant stream of ideas
04:31 – Childhood: always the one creating things
05:23 – Makeup artist days, art and creativity
09:35 – How Jolt began and what it is
12:54 – The libido supplement: “Get Britain banging again”
15:16 – A Berlin club night and talking openly about sex
18:01 – Motherhood, identity and postnatal depression
20:48 – Therapy and the “tree wisdom” story
24:19 – Confidence: are you born with it or can you build it?
25:54 – Other people’s opinions and being called “fickle”
28:31 – The Handmaid’s Tale and “escaping Gilead”
29:13 – Lindsay’s “why not now” moment
29:57 – Disney princesses and the messages we teach our daughters
33:38 – Women supporting women
37:10 – House music and Lindsay’s first solo rave
39:38 – Plans for the future
40:45 – Thank-yous and goodbyes

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What would you try if you stopped worrying about what everyone else thought?

⚠️ Explicit: contains strong language and adult themes.

This episode includes discussions of postnatal depression, mental health and sex. The views and experiences shared are personal and do not constitute medical, health or nutritional advice. Please speak to your GP or a qualified healthcare professional before starting any medication or supplement. WHY NOT NOW! does not endorse or verify claims about any products mentioned.

If anything in this episode affects you, support is available from Mind and the NHS.

REAL PEOPLE. REAL STORIES. REAL CHANGE.